School Fundraisers- Getting the Word Out

When you plan a school fundraiser it is important to let everyone know. The more people that know about your fundraiser, the more money you can earn for your school. Publicity is important and is a great way to increase profits. Let’s look at five ideas for letting people know about your upcoming fundraiser.

Send Home a Parent’s Letter

Parents can be a great help in school fundraising. Parents can sell your products to their friends, family and coworkers. They want their children to have the best education possible and this means that they are often more than willing to talk to others about your school fundraiser. Create a well written parent’s letter and send it home with the students before the fundraiser begins. Ask parents for their help and encourage them to spread the word about your school’s fundraiser.

Take Out an Ad

Advertising can also spread the word about your school fundraiser. You can take out an ad in a local paper or create a radio ad. These advertisements can help community members to learn about your fundraiser and to offer their support. Many times you can even find newspapers or radio stations willing to donate the cost of the advertisement so you can publicize your event without having to spend a fortune.

Work with Local Businesses

Local businesses can help you to get the word out about your fundraiser. For example if you plan a fundraiser with a local business they will spread the word about your fundraiser and you in turn will publicize their business. This helps your school while increasing profits for your school fundraiser.

Word of Mouth

Word of mouth is another great way to publicize your fundraiser. Encourage students, parents and school staff to talk about the fundraiser. The more they talk the more people will know about the fundraiser and the better able the community will be to offer support. Word of mouth is a great communication tool. Another great reason to rely on word of mouth for school fundraising publicity is that people are much more likely to support a fundraiser when they understand the purpose behind it. When parents and students talk with others about your fundraiser people will be more willing to open their wallets and support your school.

Banners and Flyers

Banners and flyers can also help your school to spread the word about their fundraiser. Have a large banner made to hang in a prominent location near the school. If your school has an electronic sign, you can also publicize the fundraiser there. In addition you can have students sit outside of local businesses with flyers for your fundraiser. This can really get the word out about your fundraiser. Make sure that you get permission before standing outside of a store to pass out flyers.

Publicity should be a primary concern as you plan a school fundraiser. These ideas will help you to inform community members about your fundraising efforts and will increase your profits. Many of these ideas are simple to implement, but pay off with big publicity rewards.

 

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